Siva Karthikeyan will captain Kalyan Jewellers Trichy Tigers Cricket team

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Siva KarthikeyanNadigar Sangam’s Celebrity Cricket tournament scheduled for April 17

Tiruchirappalli: Kalyan Jewellers, India’s trusted and leading Jewellery brand, announced its partnership with the Nadigar Sangam (South Indian Film Artistes’ Association) to support the association’s fund raising celebrity cricket tournament on April 17 at MA Chidambaram stadium in Chennai. As part of the partnership, Kalyan Jewellers will sponsor the Trichy Tigers team led by captain Siva Karthikeyan.

Eight teams with six players each will compete in a 6 over match, similar to the Hong Kong Cricket Sixes. Vikram Prabhu, Shyam, Sathish, Heman Chandran and Ashok Selvan will play for the Kalyan Jewellers Trichy Tigers team. The other teams include Madurai Kaalais, Chennai Singams, Nellai Dragons, Thanjai Warriors, Ramnad Rhinos, Kovai Kings and Salem Cheetahs.

Celebrity cricket is a novel fund raiser initiative by the Nadigar Sangam, and the proceeds from this tournament will be used for the construction of a new building which will act as a base for the many activities of the Sangam. Mr T S Kalyanaraman, Chairman and Managing Director, Kalyan Jewellers said, “We are happy to support the cause of the Tamil film fraternity through our association with Nadigar Sangam and as the presenting partner of the Trichy Tigers team.”

“We have the very talented Siva Karthikeyan captaining Kalyan Jewellers Trichy Tigers, and there is a strong line-up to support him. We wish our team and the tournament the best of luck. Fans across Tiruchirappalli and Chennai will get a chance to see their favourite film stars in action by participating in Kalyan Jewellers’ in-store competitions. Fans can also log onto Kalyan Jewellers’ Facebook page to participate in the lucky draw,’’ he added.

About Kalyan Jewellers:

Headquartered in Thrissur in the state of Kerala, Kalyan Jewellers is one of the largest Jewellery manufacturer distributors in India. The company leverages its strong roots, of over a century, in the business of textile trading, distribution and wholesaling. Starting with the first jewellery showroom in 1993, Kalyan Jewellers has enjoyed a long-standing presence in the market of over two decades. It has set industry benchmarks in quality, transparent pricing and innovation. Kalyan offers an array of traditional and contemporary jewellery designs in gold, diamonds and precious stones catering to the distinct needs of the customers. Today, Kalyan Jewellers has 94 showrooms across India and West

Asia. Kalyan Jewellers continues to adhere to the founding principles of its forefathers of pursuing fair and ethical business practices.

For additional information, please contact:
Sudarshan Mohan:
9790852991
sudharsan@wordlabasia.com
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